Photography consultant and business coach Julie Skarwecki sitting at a wooden table, smiling and looking to her left. There is a silver laptop and a ceramic mug on the table, with a bookcase filled with books and a potted plant in the background.

Hey hey, I’m Julie!

Your Photo Consultant, Career Therapist, and Marketing Strategist

I am a commercial photography consultant and marketing coach with almost a decade of experience in the industry working directly with artists and advertising agencies, editorial clients, and Fortune 500 companies. After getting started as a studio assistant and production coordinator to photographer and filmmaker Alex Prager, I moved on as a commercial agent representing award-winning photographers and illustrators across the United States and in Europe.

As an agent, I helped artists define their personal brands, strengthen their portfolios, connect with photo editors, creative directors and art buyers, and successfully target their ideal clients using strategic marketing and promotional tactics.

ABOUT ME

My decision to become a consultant was based entirely on what I saw as an agent. Every week, amazing photographers would come in to the office to share their work, and I would feel so frustrated - why does no one know who these artists are?? I realized that there was a huge disconnect within the photo industry - photographers had NO IDEA how to market themselves, and clients didn’t have a ton of resources to find photographers on their own.

As a consultant, my primary goal is to get you more work, and I know that in order to do that you need a strong brand strategy and clear value proposition within your portfolio - all of which we can create together.

I have worked with photographers and illustrators with client lists that include:

Amazon, Facebook, Coca-Cola, Nike, Under Armour, Adidas, Instagram, Kate Spade, Puma, Gatorade, Fendi, Whole Foods, Target, Outdoor Voices, Delta, Corona, Bud Light, Dropbox, Google, Converse, Esquire, GQ, Vogue, Architectural Digest, Aesop, Pier One, Kimpton Hotels, West Elm, Asics, Chevrolet, Lexus, Cadillac, Reebok, Samsung, People Magazine, Dior, Dwell, Rolling Stone, Lyft, and more.

(And you can too!)

Favorite karaoke song: You Can Call Me Al

Favorite hobbies: Ceramics and rock climbing (not particularly
good at either)

Favorite late night snack: An aged gouda and Castelvetrano olives

Favorite cryptid: Loch Ness Monster

The most perfect angels you’ve ever known: my cats, Tiny and Rene

Favorite ghost: the one that “haunted” my childhood home (ask me and I’ll tell you about him!)

Favorite thing to order in a restaurant: A whole fish

Favorite candy: Twin Snakes

Favorite dessert: None, I’ll have more fries please

The Fun Stuff

A game card titled 'This or That' with options: coffee, ocean, summer, yoga, cats, sweet, TV show, trendy on the left side, and tea, mountains, winter, strength training, dogs, savory, movie, classic on the right side.
White multi-story house with large windows and a garden with trimmed bushes, trees, and decorative plants in front.
Photography consultant and business coach Julie Skarwecki in a lively restaurant or cafe decorated with colorful hanging lights.
Live band performing on an outdoor stage decorated with string lights during dusk, with trees in the background and a gravel ground in the foreground.
Photography consultant and business coach Julie Skarwecki wearing sunglasses, a beige cap, a gray t-shirt, and a striped, long-sleeve shirt over the t-shirt, sitting on a bench outdoors with greenery behind her.

A glimpse into

my life

A large concrete arch bridge over a river, with sunlight illuminating the supports, and a person standing on rocks near a small boat on the river. Green grass and trees in the background.
Person sitting on a wooden deck holding a glass of white wine with a scenic mountain view in the background.
Photography consultant and business coach Julie Skarwecki and her mother smiling and taking a selfie outdoors, wearing sunglasses, with people dining in the background.
Three women sitting close together, including Photography consultant and business coach Julie Skarwecki, smiling, with one holding a drink, inside a tent at a social gathering or party.
Photography consultant and business coach Julie Skarwecki smiling at a table in a restaurant near a window, with a glass of red wine and some food on the table, and an urban street scene with trees outside.

My Values

Empathy

Understanding and relating to your passion and challenges is crucial to me. I actively listen and tailor my advice and solutions to meet your unique needs, utilizing your personal strengths along the way.

Creativity

To help you thrive in the dynamic world of photography, I bring innovative thinking to the table. This involves crafting distinctive marketing strategies and finding fresh ways to help you stand out in a competitive market.

Integrity

Staying true to my promises and maintaining ethical standards is vital. I operate with transparency and honesty, ensuring that my actions and guidance align with your best interests.

Committment

I am deeply committed to your growth and success. Your achievements are my priority, and I consistently strive to provide the support and resources you need to reach your full potential in the commercial photo industry.

Get in touch.

If you’re ready to explore how we can work together to get you to the next step of your career, let’s chat!