Client: Birch Thomas
Food, Drink, & Hospitality Photographer
What changed:
Refined the portfolio to focus on hospitality clients, clarifying the overall point of view and tightening the edit across the site. We expanded the work to more fully support that direction—building out interiors, food and drink, and project-based pages to show how she approaches full shoots. As the work evolved, we introduced a dedicated “Soft Ground” section to house travel imagery and highlight a broader sense of place and culture. We also updated her brand identity and implemented a consistent email newsletter.
Result:
A more cohesive, hospitality-focused portfolio that clearly communicates her strengths, leading to stronger alignment with hotel clients and more consistent client commissions in that space.
Client: Birch Thomas
Food, Drink, & Hospitality Photographer
What changed:
Refined the portfolio to focus on hospitality clients, clarifying the overall point of view and tightening the edit across the site. We expanded the work to more fully support that direction—building out interiors, food and drink, and project-based pages to show how she approaches full shoots. As the work evolved, we introduced a dedicated “Soft Ground” section to house travel imagery and highlight a broader sense of place and culture. We also updated her brand identity and implemented a consistent email newsletter.
Result:
A more cohesive, hospitality-focused portfolio that clearly communicates her strengths, leading to stronger alignment with hotel clients and more consistent client commissions in that space.
Client: Birch Thomas
Food, Drink, & Hospitality Photographer
What changed:
Refined the portfolio to focus on hospitality clients, clarifying the overall point of view and tightening the edit across the site. We expanded the work to more fully support that direction—building out interiors, food and drink, and project-based pages to show how she approaches full shoots. As the work evolved, we introduced a dedicated “Soft Ground” section to house travel imagery and highlight a broader sense of place and culture. We also updated her brand identity and implemented a consistent email newsletter.
Result:
A more cohesive, hospitality-focused portfolio that clearly communicates her strengths, leading to stronger alignment with hotel clients and more consistent client commissions in that space.
Client: Birch Thomas
Food, Drink, & Hospitality Photographer
What changed:
Refined the portfolio to focus on hospitality clients, clarifying the overall point of view and tightening the edit across the site. We expanded the work to more fully support that direction—building out interiors, food and drink, and project-based pages to show how she approaches full shoots. As the work evolved, we introduced a dedicated “Soft Ground” section to house travel imagery and highlight a broader sense of place and culture. We also updated her brand identity and implemented a consistent email newsletter.
Result:
A more cohesive, hospitality-focused portfolio that clearly communicates her strengths, leading to stronger alignment with hotel clients and more consistent client commissions in that space.
Additional Select Clients
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Monet Goode
FOUNDER
With a vision for building something meaningful, our founder brings a blend of big-picture thinking and hands-on experience.
They set the tone for everything we do. -
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Emmett Marsh
SALES MANAGER
Focused, approachable, and driven by results, our sales manager is all about building strong relationships. They help connect people to the right solutions—with clarity and care. -
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Eleanor Parks
MARKETING DIRECTOR
Creative and strategic in equal measure, our marketing director brings fresh ideas to every campaign. They turn insights into action and help our message resonate with the right audience. -
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Karl Holland
CUSTOMER SERVICE MANAGER
Friendly, attentive, and always ready to help, our customer service manager ensures every interaction is a positive one. They keep communication clear, timely, and human.
